work with a Leading site-based Consumer Health Engagement Company

CPC is proud to be a consumer health engagement company that has simplified the way individuals measure and act on their health data for over 30 years. Our mission is to create meaningful connections between consumers and our marketing partners by offering easy to use, automated, health screening and information stations in public locations.

Empowering Individuals with Health Stations

Our health stations provide essential services, including free blood pressure and BMI testing. These services attract and guide at-risk individuals to our partners' online health risk assessments (HRAs) and other important service offerings. This interactive platform serves as a powerful bridge to facilitate deeper engagement with individuals who are primed for health support.

Key Health Station Usage Facts

  • 10,000 +/- tests annually per site: Demonstrating extensive community reach and impact.
  • Average user session lasts 2 to 5 minutes: Ensuring a quick, efficient experience for users.
  • Over 60% of BP tests show results in the hypertensive range: Highlighting a major risk factor for cardiovascular disease.
  • Over 64% of BMI tests show results in the overweight to obese ranges: Indicating risk factors for type 2 diabetes, hypertension, and sleep disorders.
  • Over 70% of users who tested high are motivated to consult with a doctor: Encouraging proactive health management.
  • Survey Monkey report conducted November 17, 2021: Validating our outreach effectiveness and user engagement.
  • Secured usage data capture and reporting: Ensuring confidentiality and reliability in data handling.
  • Qualifies as a community benefit expenditure for non-profit organizations: Enhancing the value for our partners and communities.

ESTIMATING PATIENT LEAD POTENTIAL

  • A health system sponsoring free public BP testing stations can expect a significant number of new patient leads per station depending on usage rates. With targeted on-station and opt-in email response messaging content, the number of leads could be substantial over time for the various service lines being promoted.
  • Here’s an approximate breakdown of how many leads might be generated:
  • Testing station usage: If a station in a high-traffic location averages 10-20 users per day, that equals 300-600 people per month.
  • Hypertension detection: Of those tested, around 30-40% may have high blood pressure, meaning 90-240 people per month could receive abnormal results.
  • Follow-up conversion: Studies indicate that approximately 20-30% of those with above-normal results follow up with a healthcare provider, resulting in 18+ potential new primary care leads per month per station.
  • CVD patient development: Studies show that 40-50% of people with untreated or poorly controlled hypertension will eventually develop some form of cardiovascular disease.

Connect with Us

To learn more about how our consumer health engagement company can benefit your organization and its community, reach out to us today for more information.